Corporate Videos

video shoots

How to Prepare an Space for Video Shoots — Part 2: Outdoor

Is your company getting ready to shoot its next workplace safety video, employee spotlight, onboarding video, company news update, instructional video, web series, or company culture video?  These video shoots can take place in either interior or outdoor spaces, with real backgrounds (offices, living rooms, outdoors) or fake backgrounds (green screens, studio backdrops). Regardless of where …

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interior video shoots

How to Prepare a Space for Video Shoots — Part 1: Indoor

Is your company getting ready to shoot its next workplace safety video, employee spotlight, onboarding video, company news update, instructional video, web series, or company culture video? These video shoots can take place in either interior or outdoor spaces, with real backgrounds (offices, living rooms, outdoors) or fake backgrounds (green screens, studio backdrops). Regardless of where …

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on-camera clothing

The DOs and DON’Ts of On-Camera Clothing

When you look good, you feel good! If you find yourself as the on-camera subject of your company’s newest corporate video(s) or broadcast, you may be feeling anxious and overwhelmed. However, some wardrobe planning can help you create an on-camera clothing look that projects confidence as you relay your message. And yes…you have to wear pants!  Although content …

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Pandemic - Video marketing

The Importance of Video Marketing During a Pandemic

Amidst a global pandemic, video marketing is more important than ever to your business.  As COVID-19 has spread around the world and cities have shut down, businesses have struggled to adjust to this new reality – and with it, their marketing plans. Although the future looks uncertain for everyone, your marketing must continue for your business to have …

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video production company

5 Things to Consider When Choosing a Video Production Company

Your company has decided to invest in producing one (or several) videos, for the purposes of marketing, storytelling, educating, recruiting, or otherwise, and they’ve decided to put YOU in charge of finding the right video production company to execute it. In a highly saturated market with lots of options, you may be feeling a little …

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